Brand Presets: Streamline Your Competitive Analysis
June 9, 2025
•
Hugo Huijer
<p>We've been listening. Over the past months, one feature request came up again and again in support conversations, user interviews, and feedback sessions: the ability to save and reuse brand combinations.</p><p>Today, we're excited to announce that Brand Presets are now live across all Trackerly accounts.</p><h2>The problem we solved</h2><p>Every time you opened a group report in Trackerly, you faced the same routine: manually entering the brands you wanted to track. Whether you were monitoring "Nike vs Adidas vs Puma" for a client or tracking "Tesla, Ford, BMW" for automotive insights, you had to type those brand names repeatedly.</p><p>This wasn't just inconvenient – it was eating into your analysis time and creating inconsistencies across reports.</p><h2>What are Brand Presets?</h2><p>Brand Presets let you save your favorite brand tracking configurations and apply them instantly to any group report. Think of them as shortcuts for your most important competitive analysis setups.</p><p>With Brand Presets, you can:</p><ul><li>Save any brand combination with a custom name</li><li>Apply saved presets instantly with one click</li><li>Edit and manage your saved presets anytime</li><li>Reuse configurations across different time periods</li></ul><h2>How it works</h2><h3>Saving a Brand Preset:</h3><ol><li>Set up your brands in any group report's Mentions section</li><li>Click the new "Save Brands" button</li><li>Give your preset a meaningful name (like "Sneaker Competition Analysis")</li><li>Hit save – done</li></ol><h3>Loading a saved preset:</h3><ol><li>Open any group report</li><li>Click the "Load saved brands" dropdown</li><li>Select your preset from the list</li><li>Watch as all your brands populate instantly</li></ol><h2>Perfect for agency workflows</h2><p>Brand Presets are particularly powerful for agencies managing multiple clients. You can create presets like:</p><ul><li>"Client A - Competitors" for quick client reporting</li><li>"SaaS Tools Analysis" for software comparisons</li><li>"Luxury Fashion Houses" for fashion industry insights</li><li>"Q4 Holiday Retail" for seasonal campaign monitoring</li></ul><p>Create presets that match your client needs and reporting workflows, then reuse them across every analysis.</p><h2>Get started today</h2><p>Brand Presets are available immediately in all group reports. Look for the new "Save Brands" and "Load saved brands" options at the bottom of the Mentions section.</p><p>We recommend starting by saving your 3-5 most common brand tracking scenarios. Most users find that having a few well-named presets covers 80% of their analysis needs.</p><h2>Your feedback shaped this</h2><p>This feature exists because you told us exactly what you needed. Your feedback in support conversations and feature requests directly informed how Brand Presets work.</p><p>Keep the suggestions coming – we're building the features that make your AI brand monitoring more efficient every day.</p><p>Ready to streamline your brand tracking workflow? Head to any group report and start saving your first Brand Preset today.</p><p><strong>Want to try Brand Presets for yourself?</strong> <a href="https://trackerly.ai/pricing">Start your free 7-day trial</a> and see how much time you can save on competitive analysis.</p>